A NEW CHIEF PRODUCT OFFICER AND PRODUCT-LED GROWTH:
AN INNOVATIVE SUPPLY CHAIN AI FIRM
£18,000
TOTAL SAVING
CLIENT PROFILE
Contingent.ai was trying to pivot towards a product-led growth SaaS model and needed a Chief Product Officer (CPO) to lead this transformation. Due to startup constraints, their journey was hindered by a lack of suitable candidates and the inability to offer competitive packages.
Objective
Drive recruitment efficiencies in niche areas and provide a streamlined and time-effective solution to customer challenges.
CHALLENGES
Limited pool of suitable candidates with experience in product-led growth models in the UK.
Brand and budget constraints prevent the attraction of top-tier talent.
Previous engagements with recruitment agencies were unfruitful.
SOLUTIONS
Researched and generated a list of companies in the UK with a matured and successful product-leg growth methodology.
We generated a targeted list of potential candidates from companies in the UK utilising product-led growth methodologies.
Along with the Founder, isolated critical targets within the shortlist.
Approached and engaged shortlisted candidates, highlighting the unique opportunities at Contingent.ai, achieving a 76% reply rate.
OUTCOMES
RECRUITMENT MILESTONES
We have successfully placed a qualified CPO from a renowned product-led growth travel-tech company, empowering Contingent.ai to realise its pivot successfully and strengthening its market position.
COST-EFFECTIVENESS
Saved around £18,000 by recruiting the right employee quickly and effectively.